By combining contemporary and newsworthy internet and mobile content, with interactive portals and user-generated uploads, we will quickly create deep viewer loyalty. Our goals are to connect with the Black and Brown communities in Northeast cities by presenting their stories on our media platform. This type of media gives viewers a look at a variety of world experiences, from upbeat contemporary African American, Latino, and Millennial perspectives. Our urban online platform will provide access to stories and dissertations of facts that are often overlooked by mainstream media outlets. We will give our audience programming that follows their interests and, most importantly, focuses on their own lives.